Seeds of Fortune Case Study
A shared commitment to racial justice has led to a relationship between MASTERCARD and SEEDS OF FORTUNE INC. Facilitated by Pyxera Global, an organization that helps build “mutually beneficial partnerships between the public, private, and social sectors,” the virtual Pro Bono for Racial Justice project paired five Mastercard employees with Seeds of Fortune Inc. to conduct a case study and impact assessment. In 2024, Seeds of Fortune Inc. was selected as one of three organizations nationwide to benefit from Mastercard’s In Solidarity program, the company’s five-year commitment to help close the racial wealth and opportunity gap by investing in Black communities across the United States.
BACKGROUND
The SOF online community engages 2,000+ 11-12th grade young women in NYC and through out the nation through online learning modules and live support to better understand scholarship opportunities, college aid packages, financial literacy, and financial implications for college/career.
GOAL
Increase financial security for young women from diverse backgrounds starting with their post-secondary education.
OBJECTIVES
Measure the impact and effectiveness of the SOF non-profit EdTech online platform and Scholars program. Deliver an evidence-based case study that online use is stable and growing.